The Importance of Innovation Strategy The Importance of Innovation Strategy Innovation is the lifeblood of any successful organisation. It is the driving force behind growth, competitiveness, and sustainability in today’s fast-paced business environment. However, innovation without a clear strategy can lead to wasted resources and missed opportunities. What is Innovation Strategy? An innovation strategy is […]
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Unveiling the Impact of Clayton Christensen’s Disruptive Innovation Theory
The Impact of Clayton Christensen’s Theory of Disruptive Innovation Clayton Christensen, a renowned scholar and business consultant, introduced the concept of disruptive innovation in his groundbreaking research. His theory has had a profound impact on the way businesses approach innovation and competition in today’s rapidly changing market landscape. Disruptive innovation, as defined by Christensen, refers […]